Friday, March 27, 2009

Give Customers the Gift of Trust

The man who will use his skill
and constructive imagination
to see how much he can give for a dollar,
instead of how little he can give for a dollar,
is bound to succeed.
– Henry Ford

Customers today can go to any retail outlet to get the goods and services they require. However, many customers choose to go to your business instead, even though it is not as large and famous as many big businesses. Trust is the difference that can boost your sales and quality of customer service.

How does a small business owner build trust among customers? By being completely warm, honest, and giving which each interaction with the customer. Whether your customers are looking for information before making a sale, or are ready to purchase today, you can boost their confidence and trust in your business by giving them every reason to trust you. Customers can be wary of big businesses, as they seem cold and distant. Your warm personality and personal interaction with your business can bring customers flocking to your shop, bringing their friends and enjoying their time spent with you.

There are other ways to build trust too. You can send a card to every customer who enters your shop, to thank them for their business and encourage them to return. You could also include a coupon or a special offer in the card, so they can trust that you sincerely want their business. This kind of personal greeting is something that instills trust far better than a generic flyer that big businesses send to everyone on their mailing lists. Your personal thank you can go a long way in building trust, and customers will see you and your business as a genuinely caring place to shop.

Your commitment to building trust and customer service is only limited to your imagination. Every effort in building quality customer service will be rewarded, with happier, more loyal customers, who trust that your business is committed to standing by its word, no matter what.

Sunday, March 8, 2009

Why Send a St. Patrick’s Card? I’m not Irish


You may not be Irish, or even celebrate St. Patrick’s day yourself, but each holiday presents a unique opportunity to contact your customers in a special way.


Here are some ideas for sending a St. Patrick’s Day Card to your customers:

1) Announcing a special sale on “green tagged” items.
2) Announcing a special discount for everyone wearing green (ir even Orange) into the store on St. Patrick’s day.
3) Entitling the bearer of “The Card” to a special discount on St. Patrick’s day.
4) Announcing a special discount to anyone who’s name begins with O’.

The real goal is to have contact with your customers; letting them know you appreciate them and you are willing to do something extra to show your appreciation.

Wednesday, March 4, 2009

Economic Downturn Increases Virtual Interest


Busiants offers a service that I believe is very timely.
The first time I posted this, their web hosting service
washaving problems so their site was not available.
Therefore, I decided to re-post this Press Release.

Services of Idaho virtual assistant company,
Busiants Business Assistants,

meet a growing local demand
for economic business solutions.



Boise, Idaho-February 16, 2009- Staff reduction is a growing trend in American companies faced with the effects of present downturn markets, and attention is beginning to focus on the virtual assistant in efforts to increase profit margins. Smaller business owners and CEO’s alike are avoiding the high costs of in-house employees and are consulting with hourly, need-based virtual workers to do everything from basic administrative tasks to detailed bookkeeping.

In the Boise Metro area, sights have been focused on Busiants Business Assistants as one such virtual assistant provider. Started in 2008, by Ramona Tullis, Busiants has been meeting the increasing demand by the local business community with the variety of services that their assistants provide. When asked about Busiants’ services, Ms. Tullis replies,” Our trained assistants help business owners with whatever they need help with, any business task they don’t really want (or have time) to do themselves.” Ms. Tullis adds,” Our goal is to help businesses make it through the recession, by offering affordable options that refocus the owner’s attention back to increasing their client base, and in the meantime we create business relationships that will continue after the economy stabilizes.”

As Businesses analyze specialized projects in which they need assistance for short or sporadic time periods, and question the current advantages of hiring employees, virtual assistants become an acceptable, preferred alternative. Busiants virtual assistants’ professionalism, affordability, and practicality is being praised and relayed at many of the small business networking meetings around the Treasure Valley.

Busiants Business Assistants is a Boise, Idaho, company offering virtual assistant services for small to medium businesses owners. Some of Busiants services include: Administrative, Clerical, Bookkeeping, Marketing, Website Design/ Maintenance, Courier Service, and Catering. More information about their services can be found on their website www.busiants.com.

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For more information about Busiants Business Assistants or to schedule an interview with Ramona Tullis, Please call 208/870-3105, visit the Busiants website at www.busiants.com, or email directly at Ramona@busiants.com